When ad-hoc PR makes sense — and how Vividink can help
While a retained PR partnership offers long-term consistency, there are times when an ad hoc approach can be the right choice. Whether for a product launch, event promotion, or important announcement, Vividink offers expert support to meet your specific needs.
Flexibility and agility
Ad hoc services provide immediate, targeted support when you need it most. If you have a time-sensitive announcement or a short-term campaign, Vividink can quickly mobilise to deliver impactful results.
Budget control
Ad hoc services can be a cost-effective solution for businesses with limited budgets or occasional PR needs. You pay only for the support you need without the commitment of a long-term retainer.
Project specific
Launching a product, hosting an event, or responding to a PR crisis? Vividink's team has the expertise to manage one-off projects with precision, delivering tailored strategies that align with your goals.
Market testing
Are you considering expanding into a new market or testing a fresh narrative? An ad hoc campaign is a low-risk way to gauge audience reactions and fine-tune your strategy before committing to a longer-term plan.
Campaign boost
Even if you manage most communications in-house, an ad hoc campaign can provide the extra push you need to stand out. Our team can craft compelling messaging, secure media coverage, and amplify your brand's visibility.
Crisis PR support
You may not have a crisis plan in place when faced with unexpected challenges. Vividink's crisis management specialists can step in immediately, providing expert guidance to protect your brand's reputation.